HEURA AND THE ATHENIAN SHARE AN AIM TO MAKE DISHES ACCESSIBLE TO VEGETARIANS, VEGANS, AND MEAT EATERS ALIKE

The Athenian is collaborating with award winning vegan brand Heura, adding their succulent Breaded Chick’n Fillet to the menu. This latest addition is an exceptionally crunchy 100% plant-based fillet, packed with intense flavour and a hint of black pepper, perfect for meat free foodies to enjoy.

Over the last five years, The Athenian has led the way in reshaping Greek cuisine in the UK and has popularised characteristically Hellenic dishes such as souvlaki and gyros, making them commonplace in London’s culinary scene. Both Heura and The Athenian share an aim to make such dishes accessible to vegetarians, vegans and meat eaters alike, using fresh and healthy ingredients to recreate age-old recipes.

The Athenian continues to defy stereotypes about Greek cuisine by incorporating Greece’s wholesome dietary style and plentiful fresh ingredients to craft genuine street food delicacies. They are committed to providing authentic Greek recipes that cater to vegans and vegetarians, exemplified by their latest collaboration with Heura which showcases an innovative plant-based protein option in the meatless culinary realm. The Athenian menu will be 75% plant based with the addition of these Heura goodies, reducing their carbon footprint considerably as a restaurant chain. Furthermore, environmental indicators show that this vegan protein produces 76% less CO2 emissions compared to the production of meat products.

The Heura Breaded Chick’n Fillet earns a Nutriscore of A and is made using one of the healthiest fat sources in the world, extra virgin olive oil, and is rich in Vitamin B12. This protein packed addition to The Athenian’s menu, details 16 grams of protein per fillet, alongside a sensorial experience like no other. The Athenian will showcase Heura’s Breaded Chick’n Fillet in a wrap, box or as a side. This multifaceted protein allows consumers to enjoy meat free dishes as a main meal or as a lighter bite.

The Athenian’s dedication to incorporating innovative plant-based solutions is celebrated through their collaboration with Heura’s range of plant-based products, which includes the crunchy and succulent 100% plant-based Breaded Chick’n Fillet. This flavour- filled “chicken” product will satisfy cravings, while also being a step towards a more sustainable and ethical food system while also accelerating the transition to a world in which animals are out of the protein production equation.